How to Tell Your Story

2023tue19dec(dec 19)2:00 pmwed20(dec 20)3:30 pmHow to Tell Your StoryVirtual 2-Part Workshop2:00 pm - 3:30 pm (20) Event TagsCareer Development,Self-Awareness

Event Details

Virtual 2-Part Series

Session #1: 
Tuesday, December 19
2:00 PM – 3:30 PM

Session #2: 
Wednesday, December 20
2:00 PM – 3:30 PM


The only thing you have control over in your career is YOU. Everything you say and do tells people who you are and the value you bring. Does your resume tell your story? What do people think when they read your LinkedIn profile? Learn important steps you can make today to ensure a consistent brand message and story.

Learning Objectives

  1. Review opportunities to tell a story, verbal and non-verbal.
  2. Creating a brand message to help you stand out from the competition.
  3. Provide examples of how others told their story.

This program is ideal for:  anyone

Cost: Free for SLA Members. $250 non-member. $200 nonprofits.

Individuals who are either unemployed or connected with an employer who is unable to pay can request scholarships for any of our programs.

About Our Facilitator

Susan Caplan is a professional development and communication specialist with a Bachelor of Science in Education and over 15 years as an author, speaker, and consultant. Susan is a Professional Development Advisor at Northwestern University Kellogg School of Management, author of the Marketing Yourself to the Real World™ book series, and Founder and President of SC Associates, LLC with work receiving the PR NEWs Digital PR Award and Publicity Club of Chicago Silver Trumpet Award. Susan serves on various advisory boards including Women and Drones (UAS, AAM), Northwestern University McCormick School of Engineering SOTY Board of Judges, College Career Consortium of Illinois, and Midwest Association of Colleges and Employers.


December 19, 2023 2:00 pm - December 20, 2023 3:30 pm